Thursday, 8 April 2010

Metro Advertising Campaign CLM BBDO

The Metro advertising campaign, designed by the French advertising agency CLM BBDO carries the slogan, Think for yourself, it shows images of real life situations with an image of a man in black steering the viewer towards or away harsh reality situations. The ads created some controversity because of the powerful situations being portrayed and there is some confusion as to whether the images portray the slogan.

The ad campaigns were used in France and although there is an English version of the posters I am not sure whether they were actually used in the UK.

http://www.clmbbdo.com/














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